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Privacy Policy

Data protection declaration 

Unless stated otherwise below, the provision of your personal data is neither legally nor contractually obligatory, nor required for conclusion of a contract. You are not obliged to provide your data. Not providing it will have no consequences. This only applies as long as the processing procedures below do not state otherwise.
“Personal data” is any information relating to an identified or identifiable natural person. 

Server log files 

You can use our websites without submitting personal data. Every time you access our website, user data is transmitted by your internet browser and stored in protocol files (server log files). This stored data includes e.g. name of the site called up, date and time of the request, amount of data transferred and the provider making the request. This data serves exclusively to ensure smooth operation of our website and to improve our offering. It is not possible to assign this data to a particular person. 

Collection and processing when using the contact form 

When you use the contact form we will only collect your personal data (name, email address, message text) in the scope provided by you. The data processing is for the purpose of making contact. By submitting your message you agree to the processing of your transmitted data. Processing will be carried out on the basis of art. 6 (1) lit. a GDPR with your consent.You can withdraw your consent at any time by contacting us without affecting the legality of the processing carried out with your consent up to the withdrawal. We will only use your email address to process your request. Finally your data will be deleted, unless you have agreed to further processing and use. 

Use of Google reCAPTCHA 

Our website uses the reCAPTCHA service by Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”). The request serves to distinguish whether the input was made by a human or automatic machine processing. The request includes the submission of the IP address and any other data required by Google for the reCAPTCHA service. For this purpose your input will be transmitted to Google and used further there. Google will, however, shorten your IP address beforehand within the Member States of the European Union or other signatories to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transferred to a Google server in the USA and shortened there. Google will use this information on behalf of the operator of this website in order to assess your use of this service. The IP address transmitted by your browser as part of reCAPTCHA is not associated with any other data held by Google. Your data may also be transmitted to the USA. Transmission of data to the USA is covered by an adequacy decision by the European Commission, the “Privacy Shield”. Google participates in “Privacy Shield” and has submitted to its requirements. By activating the request you agree to the processing of your data. The processing will be carried out on the basis of art. 6 (1) lit. a GDPR with your consent. You can withdraw your consent at any time without affecting the legality of the processing carried out with your consent up to the withdrawal.You can find more detailed information on Google reCAPTCHA and the associated data protection declaration at: https://policies.google.com/technologies/ads?hl=en

Customer account 

When you open a customer account, we will collect your personal data in the scope given there. The data processing is for the purpose of improving your shopping experience and simplifying order processing. The processing will be carried out on the basis of art. 6 (1) lit. a GDPR with your consent. You can withdraw your consent at any time by contacting us without affecting the legality of the processing carried out with your consent up to the withdrawal. Your customer account will then be deleted.

Article review

If you are rating an article or a contribution, we will store your personal data (name and remark) only to the extent provided by you. The processing serves the purpose to admit and display your rating. By sending your evaluation, you agree to the processing of the transmitted data. You agree to the processing and storage of your data on the basis of Art. 6 (1) of the GDPR. You may cancel this consent at any time, by sending a message to us, without affecting the legality of the processing carried out on the basis of the agreement until your revocation. Your personal data will be deleted afterwards. The publishing of your rating only shows your specified name and rating text.

Recognition and criticism

With the form for recognition and criticism we collect your personal data (Name, Country, E-mail address and your comment) only to the extent provided by you.

The processing serves the purpose to enable a customer opinion and to display this customer opinion. By submitting the form, you consent to the processing of the submitted data. The processing is carried out with your consent on the basis of article 6 (1) of the GDPR. You can revoke the consent at any time by notifying us without affecting the lawfulness of the processing carried out on the basis of your consent until your revocation. Your personal data will be deleted afterwards. When publishing your customer opinion, only the name, country and customer opinion you have submitted, will be published.

Return form

By using the return form, we collect your personal data. (customer number, order number, name, email address and comment text) only to the extent provided by you. The data processing serves the purpose of

the return processing and in case of doupt, to contact the customer. By sending your return message, you consent to the processing of the transmitted data. 

The processing is carried out with your consent on the basis of article 6 (1) of the GDPR. You can revoke the consent at any time by notifying us without affecting the lawfulness of the processing carried out on the basis of your consent until your revocation. We use your e-mail address only to process your request and to provide you with the return note. Your data will then be deleted, if you have not agreed to further processing and use.  

E-mail notification when the item is back in stock

When using the notification form we collect your personal data (E-mail address) only to the extent provided by you. The processing serves the purpose of the e-mail notification, when the item is back in stock. By submitting the form for notification, you consent to the processing of the transmitted data. The processing is carried out with

your consent on the basis of article 6 (1) of the GDPR. You can revoke the consent at any time by notifying us without affecting the lawfulness of the processing carried out on the basis of your consent until your revocation. We only use your e-mai address for a one-time notification.Your data will then be deleted, if you have not agreed to further processing and use.

Collection, processing, and use of personal data in orders 

When you submit an order, we only collect and use your personal data where this is necessary for the fulfilment and handling of your requests. The provision of data is necessary for conclusion of a contract. Failure to provide it will prevent the conclusion of any contract. The processing will occur on the basis of art. 6 (1) lit. b GDPR and is required for the fulfilment of a contract with you. We will not forward your data to third parties without your explicit consent. This only excludes our service partners which we require in order to handle the contractual relationship or service providers we use to process an order. Along with the recipients named in the clauses of this data protection declaration, these may be recipients in the following categories: Shipping providers, payment service providers, merchandise management service providers, service providers for order processing, web hosts, IT service providers and dropshipping dealers. We will comply strictly with legal requirements in every case. The scope of data transmission is restricted to a minimum. 

Use of your email address for mailing of newsletters 

We use your email address outside of contractual processing exclusively to send you a newsletter for our own marketing purposes, if you have explicitly agreed to this. The processing will be carried out on the basis of art. 6 (1) lit. a GDPR with your consent. You can withdraw your consent at any time without affecting the legality of the processing carried out with your consent up to the withdrawal. You can unsubscribe from the newsletter at any time using the relevant link in the newsletter or by contacting us. Your email address will then be removed from 

the distributor. 

Use of your email address for mailing of direct marketing 

We use your email address, which we obtained in the course of selling a good or service, for the electronic transmission of marketing for our own goods or services which are similar to those you have already purchased from us, unless you have objected to this use. You must provide your email address in order to conclude a contract. Failure to provide it will prevent the conclusion of any contract. The processing will be carried out on the basis of art. 6 (1) lit. f GDPR due to our justified interest in direct marketing. You can object to this use of your email address at any time by contacting us. You will find the contact details for exercising your right to object in our imprint. You can also use the link provided in the marketing email. This will not involve any costs other than transmission costs at basic tariffs. 

Forwarding of your email address to shipping companies for information on shipping status 

We forward your email address to the shipping company in the course of contractual processing, if you have explicitly agreed to this in the order process. The forwarding is for the purpose of informing you by email on the shipping status of your order. The processing will be carried out on the basis of art. 6 (1) lit. a GDPR with your consent. You can withdraw your consent at any time by contacting us or the transport company without affecting the legality of the processing carried out with your consent up to the withdrawal. 

Data collection and processing as part of a credit check 

When paying in advance, e.g. by invoice or direct debit, we reserve the right to obtain a credit report on the basis of mathematical and statistical processes using
Creditreform Boniversum GmbH, Hellersbergstraße 11, 41460 Neuss. For this purpose we will transmit the personal data required for a credit assessment to the above company and use the information received on the statistical likelihood of a payment default for a balanced decision on the justification, execution or termination of the contractual relationship. The credit check can include probability values (score values) which are calculated on the basis of scientifically recognised mathematical and statistical procedures, taking address information among other things into account. Your interests worthy of protection will be taken into account in accordance with legal requirements. The data processing is for the purpose of credit checking for initiation of contract. Processing is carried out on the basis of art. 6 (1) lit. f GDPR due to our justified interest in protection from payment default when paying in advance. You have the right to veto this processing of your personal data according to art. 6 (1) lit. f GDPR by contacting us, for reasons relating to your personal situation. The provision of data is required for conclusion of contract with your desired payment method. Failure to provide it will mean that the contract cannot be concluded with your desired payment method. 

Using PayPal 

All PayPal transaction are covered by the PayPal Data Privacy Statement. You can found this at 

https://www.paypal.com/de/webapps/mpp/ua/privacy-prev?locale.x=en_GB

Cookies 

Our website uses cookies. Cookies are small text files which are saved in a user’s internet browser or by the user’s internet browser on their computer system. When a user calls up a website, a cookie may be saved on the user’s operating system. This cookie contains a characteristic character string which allows the browser to be clearly identified when the website is called up again. We use cookies to make our offering more user-friendly, effective and secure. Cookies also allow our systems to recognise your browser after a page change and to offer you services. Some functions of our website cannot be offered without the use of cookies. These services require the browser to be recognised again after a page change. 

Our website also uses cookies to allow us to analyse the surfing behaviour of visitors to our website.
We also use cookies to address visitors to other websites with targeted marketing relating to their interests. 

Processing is carried out on the basis of § 15 (3) TMG (Telemedia Act) as well as art. 6 (1) lit. f GDPR due to our justified interest in the purposes above.
The data collected in this way is pseudonymised using technological measures. It is therefore not possible to connect the data to your person. The data will not be stored together with other personal data pertaining to you. You have the right to veto this processing of your personal data according to art. 6 (1) lit. f GDPR by contacting us, for reasons relating to your personal situation. Cookies will be stored on your computer. You therefore have full control over the use of cookies. By choosing corresponding technical settings in your internet browser, you can prevent the storage of cookies and transmission of the data they contain. Cookies which have already been saved may be deleted at any time. We would, however, like to point out that this may prevent you from making full use of all the functions of this website. 

Using the links below, you can find out how to manage cookies (or deactivate them, among other things) in major browsers:
Chrome Browser: https://support.google.com/accounts/answer/61416?hl=en
Internet Explorer: https://support.microsoft.com/en-us/help/17442/windows-internet-explorer-delete-manage-cookies
Mozilla Firefox: https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences
Safari: https://support.apple.com/guide/safari/manage-cookies-and-website-data-sfri11471/mac

Use of Google Analytics 

Our website uses the web analysis service Google Analytics by Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”). The processing of data serves to analyse this website and its visitors. Google will use this information on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activity and to provide other services to the website operator relating to website and internet use. The IP address communicated by your browser as part of Google Analytics is not associated with any other data held by Google. Google Analytics uses cookies, which make it possible to analyse your use of the website. The information generated by the cookie regarding your use of this website is usually transferred to a Google server in the USA and stored there. IP anonymisation is activated on this website. Google uses this to shorten your IP address beforehand within Member States of the European Union or in other signatories to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transferred to a Google server in the USA and shortened there. Your data may be transmitted to the USA. Transmission of data to the USA is covered by an adequacy decision by the European Commission. Processing is carried out on the basis of art. 6 (1) lit. f GDPR due to our justified interest in needs-based and targeted design of the website. You have the right to veto this processing of your personal data according to art. 6 (1) lit. f GDPR by contacting us, for reasons relating to your personal situation. You can prevent the storage of cookies by choosing corresponding technical settings in your internet browser; we would, however, like to point out that this may prevent you from making full use of all the functions of this website. You can also prevent collection of the data (including your IP address) generated by the cookies and related to your use of the website by Google as well as the processing of this data by Google by downloading and installing the browser plug-in available at the following link [https://tools.google.com/dlpage/gaoptout?hl=en]. You can set an opt-out cookie to prevent collection by Google Analytics across devices. Opt-out cookies prevent the future collection of your data when you visit this website. You need to opt-out on all systems and devices in use for this to work comprehensively. If you click here, the opt-out cookie is set: Disable Google Analytics

You can find more detailed information on the terms and conditions of use and data protection at https://www.google.com/analytics/terms/and at https://policies.google.com/?hl=en.

Crazy Egg

Based on our legitimate interests (that is, our interest in the analysis, optimization and operation of our websites within the meaning of Art. 6 (1) f of the GDPR, we use the Crazy Egg analytical technology from Crazy Egg, Inc. 16220 Ridgeview Lane, La Mirada, CA, 90638 USA.

Crazy Egg's "A / B-Testings", "Clicktracking" and "Heatmaps" allow to understand how different changes of a website affect (eg changes of the input fields, the design, etc.). A / B testing is designed to improve the usability and performance of online offerings. In doing so, users are e.g. different versions of a web site or its elements, such as input forms, that may have different content placement or navigation element labels. Subsequently, based on the behavior of the users, e.g. longer lingering on the website or more frequent interaction with the elements, which of these websites or elements are more in line with the needs of the users. "Clicktracking" allows to survey the movements of the users within an entire online offer. Since the results of these tests are more accurate, if users 'interaction can be tracked over a period of time (e.g., if a user likes to return), cookies are typically stored on users' computers for these test purposes. "Heatmaps" are mouse movements of the users, which are grouped together to form an overall picture. It can be recognized which web page elements are preferably accessed and which web page elements users prefer less.

Furthermore, technical data such as selected language, system, screen resolution and browser type are recorded. For technical reasons, this information is stored in a so-called session cookie. This means that this cookie will be deleted after leaving the site and will not be used to track users across multiple websites or to identify repeat visitors.

The information collected does not contain any passwords, the IP address is anonymised and the information will not be disclosed to third parties.

The information is intended solely to improve the usability of our services. For more information, see Crazy Egg's privacy policy: https://www.crazyegg.com/privacy. Users may object to Crazy Egg's analysis in their browser: https://www.crazyegg.com/opt-out.

Use of Google Adwords conversion tracking 

Our website uses the online marketing programme “Google AdWords”, including conversion tracking. Google conversion tracking is a service operated by Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”). If you click on adverts placed by Google, a cookie is placed on your computer for conversion tracking. These cookies have limited validity, do not contain any personal data and thus cannot be used for personal identification. If you visit certain pages on our website and the cookie has not yet expired, we and Google can recognise that you have clicked on the advert and were forwarded to this page. Every Google AdWords customer receives a separate cookie. Therefore, it is not possible to track cookies relating to the websites of AdWords customers. The information collected using the conversion cookie serves the purpose of producing conversion statistics. This allows us to find out the total number of users who have clicked on our adverts and were forwarded to a page equipped with a conversion tracking tag. However, they do not receive any information with which could be used to personally identify users. Processing is carried out on the basis of art. 6 (1) lit. f GDPR due to our justified interest in targeted marketing and analysis of the effectiveness and efficiency of this marketing. 

You have the right to veto this processing of your personal data according to art. 6 (1) lit. f GDPR by contacting us, for reasons relating to your personal situation. You can prevent the storage of cookies by choosing corresponding technical settings in your internet browser. We would, however, like to point out that this may prevent you from making full use of all the functions of this website. You will then not be included in the conversion tracking statistics.You can also deactivate personalised advertising in Google’s advertising settings. You can find an introduction to this at https://support.google.com/ads/answer/2662922 You can also deactivate the use of cookies by third parties by calling up the Network Advertising Initiative deactivation page at https://www.networkadvertising.org/choices/and following the opt-out instructions. 

You will find more information as well as Google’s data protection declaration at: 
https://www.google.de/policies/privacy/

Use of YouTube 

Our website uses YouTube LLC’s function for the embedding of YouTube videos. (901 Cherry Ave., San Bruno, CA 94066, USA; “YouTube”).
YouTube is an affiliated company of Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA;“Google”).This feature shows YouTube videos in an iFrame on the website. The option “advanced privacy mode” is enabled here. This prevents YouTube from storing information on visitors to the website. It is only if you watch a video that information is transmitted to and stored by YouTube.Further information on the data collected and used by YouTube and Google, your rights and privacy can be found in YouTube’s privacy policy ( https://www.youtube.com/t/privacy). 

Valuation reminder by Trusted Shops

If you have given us your consent during or after your order process by activating a corresponding checkbox or by clicking on a button provided for this purpose, we will forward your e-mail address for the reminder to submit a review of your order to the Trusted Shops GmbH, Subbelrather Str. 15c, 50823 Köln (www.trustedshops.de)

so they are able to remind you by e-mail of the possibility to submit a rating.

This consent can be revoked at any time, by sending a message to the contact option below or directly to Trusted Shops. 

Duration of storage 

After contractual processing has been completed, the data is initially stored for the duration of the warranty period, then in accordance with the retention periods prescribed by law, especially tax and commercial law, and then deleted after the period has elapsed, unless you have agreed to further processing and use. 

Rights of the affected person 

If the legal requirements are fulfilled, you have the following rights according to art. 15 to 20 GDPR: Right to information, correction, deletion, restriction of processing, data portability. You also have a right of objection against processing based on art. 6 (1) GDPR, and to processing for the purposes of direct marketing, according to art. 21 (1) GDPR. 

Contact us at any time. Our contact details can be found in our imprint. 

Right to complain to the regulatory authority 

You have the right to complain to the regulatory authority according to art. 77 GDPR if you believe that your data is not being processed legally. 

last update: 25.04.2018